lover of sun drenched exotic locations, Paul Vance the creator
of Capri Solé,
followed a capricious whim some years back. Heading to Europe
with a rail pass and bags in hand, he started in Spain and
worked his way up its west coast. Restlessly he wandered,
only memorable moments in beautiful locals on the west coast
of Spain from Valencia to Barcelona, immersing himself in
local culture, savoring the food and music and his time
away from the office. Moving on he drifted up the French
Riviera enjoying the splendor of Nice and the elegance of
the ornate casinos and palaces of Monaco.
many times along the way the temptation to linger was very
strong, his wanderlust seemed always to push him to move
on. Eventually he jumped a train which took him through
the south of France and into the northern part of Italy
and finally to Rome where he thought he might spend some
time touring the endless and timeless treasures of art and
history. After several days he began to become restless
and again was drawn to the coast.
a chance discussion with a fellow traveler who had just
returned with wondrous tales of the inexplicable beauty
of the Amalfi Coastline, he felt as if he could not stay
another moment in Rome. Arriving in Pasitano, Paul was stunned.
He realized that he would scarcely be able to translate
the beauty of what he was seeing to friends and family back
home. Seeing a rental shop along the roadside in Solerno,
he eagerly fished through his pockets for enough Lire to
rent a Vespa. Feeling a bit comical at first, being a tall
blonde Australian on a dainty scooter he soon surrendered
to the sheer joy of feeling like he was floating through
the blue heaven as he rode through the seemingly endless
ribbon of highway along the jagged cliffs of the warm sun
drenched Amalfi coast.
recalls that he had never before felt he had been so close
to what he had always seemed to be seeking in his many travels.
When he arrived in Sorrento he could almost relate to the
great Ulysses. It was here that Ulysses resisted the tempting
chants of the mermaids. Seven miles out lay the Isle of
Capri in the azure pool that is the bay of Naples. Paul
could not wait to visit this Crown jewel of the Amalfi coast.
Boarding a ferry he marveled at the color of the water as
the sun seemed to reflect from the sand beneath the waves
creating a mesmerizing spectacle of blue and green. The
boat soon reached the rocky marina and the blue water seemed
to glow on the sun bleached fishing boats that dotted the
marina. Sadly his allotted time away was coming to an end
and he was needed back at his business at home.
spent only two memorable days on Capri before making his
way back home to Sydney. He was sad to leave this beautiful
place but knew that he would have to make this pilgrimage
again whenever he could. After several weeks, having returned
to what was now winter in Australia
and being tucked away in his offices, he noticed that his
great vacation tan had begun to fade. With a background
in cosmetic chemistry and always the entrepreneur, Paul
began to consider dabbling in the sunless tanning industry.
After several months of research and focusing on what worked
and what did not in the sunless tanning industry he began
to achieve some amazing and surprising results. In his rented
Laboratory he started to understand some of the important
blunders made in many of the formulas he compared with his
own. Paul's determination and combination of working with
some expensive and difficult to find natural ingredients
as well as understanding and using the proper ratios, netted
him the most amazing formula he had ever seen. When the
formula was ready, Paul began test marketing the product
and found that he head one of the best formulas in the world!
With a sly smile he claims to have captured an endless supply
of the Amalfi sun in his heart which now goes into every
bottle of Capri Solé.